KYC renewal flow used by 220k+ users, zero UX complaints
Users review and confirm their data without agent assistance, reducing account blocks.
Activation & Retention
Behavioural UX
B2C
50–75% faster KYC reviews
Guided decision flow designed for agents, proven through A/B tests
User Research
Internal tools
Operational UX
Prevented client churn by redesigning time tracking workflow
Turned a frustrating logging process into a structured flow, reducing missed entries.
User Research
Rebranding
User testing
B2B
80% faster trial balance mapping, AI that tax professionals trust
Best Digital Innovation 2024. Designing the review interface for an AI that maps 10,000 rows automatically.
AI product
Generative AI
Award winning
B2B
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One table cell, unlimited possibilities with no detachments
solving one of Tax Systems biggest component issue of detaching tables all whilst maintaining minimal maintenance.
Design system
Components
Figma
Rebuilding an entire design system for mobile and desktop
Retain's entire design system from scratch across mobile and desktop platforms, prioritising AA accessibility standards.
Design system
Components
Figma
